Fragments → one customer → every platform
For your ad platforms
Signal
Server-side tracking and identity resolution. Every conversion, every device, delivered everywhere you spend.
Explore SignalSee why 1,000+ brands switched
Ad tracking and attribution for online commerce
Server-side tracking, cross-device matching, multi-touch attribution, and profit-level reporting — one platform.
Customer identity network
Full-funnel matching across our entire network
Your pixel data decays — cookies expire, devices change. Ours doesn’t: every visitor resolves against a 750M+ device graph so your customer doesn’t disappear.
How resolution worksThe platform
One resolved customer. Three ways to use it.
Signal, Attribution, and Audience all read from the same identity graph — so the platforms buying your ads and the reports you run on Monday are finally looking at the same person.
Blended LTV : CAC
4.2x▲ 0.8
For your reporting
Attribution
Every other analytics tool reports on the same degraded pixel data. Ours reports on data we collected ourselves.
Explore Attribution25–34Repeat buyerLTV $412+6 traits
18–2425–3435–4445+
For knowing who buys
Audience
Demographics, enrichment, and the profile behind the purchase — sent back to the platforms buying for you.
Explore AudienceResults
Brands running on Upstack Data see 25% better ad ROI than those who don’t.
Ad spend
185
↗+85%CPA
104
↗+4%Window
6 mo
Month 1 → 6Ad spend
CPA
Both indexed to 100 at month 1 · marker is the month 1 baseline
$24K/mo
Recovered flow revenue, from carts the pixel never reported — a 54% increase, with no change to the flows themselves.
See your own data before you commit.
Integrations
Plugs into the stack you already run.
49+ integrations across ecommerce, ad platforms, email, and analytics.
How long until we're live?
Most brands are live in under 20 minutes. You connect your store and your ad platforms; we handle the event mapping and validate the stream before anything is forwarded.
Do we need developer resources?
No. Setup is done through the app — no tag manager work, no code deploys, no engineering ticket.
What happens to our historical data?
It stays exactly where it is. Nothing is overwritten or migrated, and you can run Upstack alongside your existing setup while you compare them.
Who owns the data?
You do. Export it any time, in full, in a standard format.
See what your platforms are missing.
We'll show you the gap between what your ad platforms can see today and what they could be optimizing on.